Things such as social media, branding and other digital marketing strategies come in to it and they really compliment your very own SEO! Original Content Is King, they say. Backlinks are an important part of SEO as they can promote your website. Linking to other websites helps to increase your popularity, reputation and most importantly your Google search ranking. While many backlinks can be useful, some prove to be detrimental to your SEO strategy and leave you out of favour with search engines. Customized information will make sure your brand is memorable and distinct from all your ho-hum competitors.

My thoughts on duplication

Does the homepage feel trustworthy? ‘Content is the King’, it Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! is rightly said as the ranking of the website is dependent on the content of the webpage. The content should be engaging enough that it attracts the users. In fact, Search Engines penalize the websites which are not updated regularly with the current information. The webmasters should make sure that while creating a website, the content should be logical and should consists of those keywords which will help the website to be easily traceable. Evergreen content. Content you write once, and have it ranking for years and years. Content that constantly brings in traffic and compounds in value. Keyword stuffing results in a significant increase in keyword density and is labeled as spam by search engines, which usually results in the devaluation of the applicable page.

Headings and non reciprocal links

I was asked what seemed like a pretty simple question for this video which is “why is SEO difficult?” and you know, on the surface it’s tempting to just be able to say “oh you know, it’s complex, there’s a lot to it” and so on, but the fact of the matter is there is usually a lot more to SEO or what generally people hold to be the goal of SEO: increased rankings, traffic, revenue, and so on then pretty much everyone realizes. Google is also now looking at things like bounce rates – how long someone spends on your website. And it is looking at how your site renders on mobile and how quickly it loads. You can now get penalized for typos and mistakes. A 2016 WordStream survey found that 72 percent of people who searched online for something local visited a store within five miles. One thing you want to pay attention to is the speed of your future website. You can easily check that on websites like Google PageSpeed Insights, or Pingdom.

Quick tips regarding duplication

The incorrect use of Meta Tags could lead to the web page being banned from any or all search engines- ‘Keyword-stuffing’ is frowned down upon in the SEO community, along with irrelevant data being stored in Meta Tags. If someone hits their back button immediately after landing on a page, it tells Google in black-and-white: this is low quality page. That’s why Google uses “dwell time” to size up your content’s quality. There are two types of backlinks. Firstly, a backlink could be from an external website that links to a page on your site. Secondly, you can have internal links from one page on your site to another page on your website. According to SEO Consultant, Gaz Hall: "How well written your content is and how much it brings value to the searcher is paramount to its success on Google's SERPs."

People still ask me about social media and its importance today

Although you may now have a fully optimized site, your domain authority is still more than likely not at the range you want it to be at. Google A great example that I like to use is PNS Egypt. follows links. Links are important. So get the word out. Reach out to other site owners – preferably of topically related websites. Well it’s true! Links that are going from one page to another within the same domain are called internal links. The process itself is referred to as internal linking or interlinking.